Some dinner parties are hits. The food is good, everybody has fun, and before you know it, it’s late and time to go home. But then there are the duds – those painful evenings during which you’ve peeked at your watch under the tablecloth one too many times. So, what accounts for the difference? Just like a dinner party, the marketing pitch with its successful sale is an interaction between people.
As the Design Manager at my agency, I am tasked with knowing digital industry trends, standards, and best practices and being aware of changes in the design, content, strategy, and functionality worlds that give the user a thoughtful and happy online experience. This can be tough. How can I stay up-to-date when I am already busy? What’s the best use of my limited time?