<< back to previous page    image :       branding awareness promotion transaction retention Breathe Right International the assignment The famous Breathe Right® brand is marketed around the world, with different products available in different countries, and packaging in many languages. Keeping distributors around the world up to speed on trademark and branding regulations was a big task. Visitors to this international site "Choose a Country" before entering, then view brand identity standards for their part of the world. The site includes complete trademark regulations, brand standards, supporting studies and approved "claim" language as well as downloadable hi-resolution logos and images.